The best gift you will ever give your Mum

The best gift you will ever give your Mum


After two years unlike any other, it's no secret that mums have had it tough. Juggling work and mothering, taking on the role of teacher due to school closures, always putting other’s needs before her own, all while maintaining the household. It’s a selfless role, which has undoubtedly taken its toll. It’s fair to say mum is more than deserving of a well-deserved treat, so make her birthday a special one.



There’s no more befitting occasion than her birthday to go above and beyond to express gratitude.. So, what do you get the most caring and generous woman you know? There are plenty of presents that she’ll love. But, if you’re feeling overwhelmed and at a loss, you’ve come to the right place. There are the tried-and-true, like breakfast in bed and flowers, then there is a very personal and special gift to show her how loved she is, like a LOVE IN A JEWEL keepsake pendant or charm...holding a handwritten note telling her what she means to you...held inside the jewellery forever.


Whether it’s for your own mum, mother-in-law, wife, grandmother, a mum-to-be or friend who recently welcomed a new baby, our Keepsake Collection is a fail-safe present to celebrate your bond. Whatever her style—from minimalist to maximal—a personalised keepsake pendant or charm promises to make her feel so loved (and there may even be some happy tears, too).


For the mum who has everything, the Keepsake Collection invites you to pen a handwritten note or enclose a sentimental keepsake, which our Master Jeweller will seal inside your chosen pendant or charm forever. Alongside this unique jewellery, she’ll also receive polaroid photos showcasing your note or keepsake before it was sealed inside. Proudly designed and made in New Zealand, our pendants and charms are as beautiful on the inside as they are on the outside due to the personal love held inside forever.


We understand many live far away from their mothers, Some of us are cities away while others separated by oceans, but in good news, even if you can't physically be in the same place as your mum, you can still make her birthday meaningful for her. LOVE IN A JEWEL can work with you, wherever you’re located, to personalise your pendant or charm.



How it works

  1. Browse our Keepsake Collection
  2. Once you’ve decided on a design, follow the steps to ordering.
  3. Send your note or special keepsake to us. Once we’ve received it, it will be placed into the pendant with care and integrity. Then, the lid is professionally sealed by our Master Jeweller, Joachim van Oostrum.
  4. We will capture polaroid photos showcasing the note or keepsake held within, which she’ll receive with the jewellery.


Below we round-up our favourite designs for every kind of mum…


The Heart Keepsake Pendant

One of our signature styles, the classic heart shape is the quintessential showcase of your love, reinvented with a sparkling solitaire diamond (or cubic zirconia). It’s also available plain for an understated, decidedly modern look. The delicate design features a simple link chain exuding sophistication and elegance. Shop here.


The Genesis Pendant

In a nod to your day one bond, The Genesis Pendant, meaning “in the beginning”, is a natural choice. The contemporary solid design features an inner square of diamonds (or cubic zirconias) on a 45cm link chain. With a more generous compartment this pendant can hold a large keepsake or note, inviting even more expression and creativity. Shop here.


The Chic Keepsake Pendant

As the name suggests, this subtle and thoughtfully stylish pendant catches the light with seven brilliant cut diamonds (or cubic zirconias). A statement and safe choice all in one, as it pairs with practically anything, regardless of the occasion. Shop here.

All designs are available in yellow gold, rose gold, white gold or sterling silver, as well as platinum on request.


If mum would like to be involved in the design process, a gift voucher ticks all the boxes. Beautifully presented and ready to give, it will be delivered to her door enclosed in a branded envelope tied with organza ribbon. Simply tell us the amount you would like to spend, and we will prepare the gift voucher and put it on an overnight courier to arrive within New Zealand the next day. It’s a great last-minute gift without compromising on thought.


Ideas to enclose inside your Keepsake Pendant

  • A handwritten note from you, your child or both!
    You write on one side and your daughter or son on the other.
  • Baby’s fingerprint or footprint
  • A lock of your child’s hair


 Buy now, pay later with Laybuy and other easy payment options.


Shop The Keepsake Collection for your Mums birthday now!

Also in Journal

A recent article about our unique Collection in Essence Magazine
A recent article about our unique Collection in Essence Magazine

It is not easy to find a gift that really shows how much you love someone. But a LOVE IN A JEWEL does that. This is fine jewellery with real love held inside forever.


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A heartfelt note from a Grandad to his Granddaughters sealed inside Charms
A heartfelt note from a Grandad to his Granddaughters sealed inside Charms

A special family lunch was organised to present the charm bracelets and he put on the same suit he wore to the hospital when the girls were born.


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We met, fell in love and together we created LOVE IN A JEWEL®
We met, fell in love and together we created LOVE IN A JEWEL®

"It came from a place deep in our hearts.
It is an honour to make this special jewellery for people"
Co-Founder, Tracy van Oostrum

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Welcome to LOVE IN A JEWEL

Dear Customers

We will aim to have your LOVE IN A JEWEL made for you
by the end of June.

We normally only take five working days
however at the moment we are visiting family in Europe.

So you are welcome to place your order now
and we will make it as soon as we get back on the 20th June.

With our kindest regards

Tracy & Joachim